The first definition is described as a state in which a company...
This definition makes sense (and definitely an interest too). It’s also certainly true in some cases, but this state can be “achieved” for other reasons as well:
So the worse the situation a company is in, the closer the product-market fit? Of course not...
The problem is this definition is correct, but it’s based on emotions or feelings within a company. It’s not a bullet-proof indicator. Which leads us to a few words about...
You probably know this method. It expresses product-market fit in the degree of disappointment among users. If more than 40% of your customers say they’d be disappointed if they weren’t able to use your products/services anymore, you have a product-market fit.
But what happens when a person is disappointed because he or she simply doesn’t want to lose the opportunity to have access to something? Most of us know someone who buys tons of things they don’t need or use.
Or, for example, you’re doing business in the area of ecology, which is close to a person’s heart, and they just don’t want your business to disappear even though they don’t need it at all?
On the contrary, imagine a customer that’s fired from her job, and you ask her 10 minutes later if she’d be disappointed if she wouldn’t be able to use your company tool anymore.
Again, the definition isn’t stupid, or bad, but it’s also not a bullet-proof indicator, because it’s based on feelings – this time the feelings of someone outside a company.
Keep in mind, there are another 2 important aspects of this method
So not filling in this form could probably be a win-win for them. They won’t be harsh while saving time.
People say that, during a market survey, you shouldn’t believe that someone likes your product or service (expressing a feeling). You should only believe that they’ll buy it or use it (behavior). And that makes complete sense to us. So if you shouldn’t believe feelings during a market survey, why should you believe feelings during the most important and vulnerable times of the company?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.